Money + misdirection: the shadow side of “charge what you’re worth” pricing culture

Medium 2019-05-14

If you’re a freelancer or creative entrepreneur, you’ve probably seen this before: You’re zooming around a forum or Facebook group for your professional focus, and someone brings up — dun dun dunnnn — pricing. “I’m a beginner (about 6 months in), so I’m not sure what to charge for XYZ project. Right now I’m doing $50/hr, and I’m estimating a number of hours…” Immediately, between the mix of decent advice and follow-up questions, the swarm descends.